There are several reasons why creating short videos can be beneficial. First, short videos are more likely to hold the attention of viewers, especially in today's fast-paced world where people have shorter attention spans. By keeping your videos concise and to the point, you can ensure that your message is delivered effectively and that viewers are more likely to watch the entire video.

Second, short videos are more shareable on social media and other online platforms. In today's digital world, people are constantly sharing content on platforms like YouTube, Facebook, Twitter, and Instagram, and short videos are more likely to be shared than longer ones. This can help to increase the reach of your videos and can also help to build your brand and boost your online presence.
Third, short videos are also more cost-effective to produce than longer ones. This is because they require less time and resources to create, which can save you money and help you create more content in a shorter period of time.
Overall, there are many benefits to creating short videos, and doing so can help you engage and connect with your audience in a more effective way. Whether you're creating content for social media, your website, or any other platform, short videos can be a valuable addition to your marketing strategy.